Keeping Produce 4x's Longer: Check This Out!
What is FreshPaper?
Just keep a sheet anywhere you store produce - no wrapping needed!
Saves Money & Reduces Waste
Made in USA with Organic Spices
Recyclable & Biodegradable
Award-Winning & Patented
It's called FreshPaper, and according to inventor Kavita Shukla, it preserves fruit and vegetables two to four times longer than conventional storage methods.
Shukla came up with the idea when she was 12 years old while visiting her grandmother in India.
After accidentally drinking a glass of water from her grandmother's tap despite having been warned before to drink only purified water, Shukla began to fear she would get sick.
"My grandmother didn't have a lot in her kitchen, and she came back with this murky brown mixture, which was kind of like a spice tea," Shukla told Upworthy.
Shukla drank the tea and didn't get sick. And while there is no way to know if the tea really helped or not, it gave her an idea: Certain spices have antimicrobial and antifungal properties.
Could these same spices help prevent food from going bad?
Years later, while Shukla was working on a $300 budget in her apartment, FreshPaper was born. It's a small, paper sleeve infused with some of the same spices in her grandmother's tea mixture. It can go in any container that stores produce, looks similar to a dryer sheet, and is reusable.
"When I first developed it, I really had people like my grandmother in mind," she said.
Despite the fact that millions of people don't have enough to eat, the world wastes a surprising amount of food.
"Mostly when we are talking to people who are living paycheck to paycheck, the food-purchasing decisions they're making are entirely based on what they can afford, and sometimes it's not a good economic choice to buy fresh fruits and vegetables," Shukla said. The quicker food spoils, the less cost-effective it can be for a struggling family.