Going Solar In Florida (video and presentation)

Categories: Solar Energy

Solar Direct with Matt Calvin

Welcome to  Solar Direct and the Solar Buyers Club.  We’re a solar company that’s been in the industry since 1986.  Through all those years we’ve maintained an A+ Better Business Bureau Rating.  Now that’s for not only our honesty, but also our accuracy when it comes to putting together these solar systems.   Now of course, you live in Florida, where we’re known as the sunshine state, we have the most daylight hours, so it only makes sense to go solar in Florida. 

The reason you don’t see a lot of solar right now is that our electric rates are lower than the national average.  That’s really the biggest reason right now, but I can tell you, especially with all these storm surcharges and everything, that’s really starting to bring our electricity rates up, and making solar even more appealing. 


Now in the past, going solar was really reserved specifically for the wealthy, promoted to individuals who wanted to do good for the environment.  Things have really changed in the past two years or so to the point where not only are you going to help save the environment, but you’re also going to help save money at the same time.

Of course, in Florida we’re a regulated state, which means our only choice in getting power, in my case is from FPL, which means there is no competition and the power company has been chosen for me.  When they want to raise their rates, they go ahead and raise their rates at will. 

Currently there’s a 3-5% annual increase in electricity rates.  Some years it might be a little less, some years it might be a little higher.  With these hurricanes, I can tell you that the rates have gone up a little higher than the average recently. 

Now this article from the Miami Herald that I pulled up recently shows that FPL rates are going up by 811 million dollars over the next three years.  Now keep in mind this does not take into account the recent hurricanes.  This particular increase is particularly for FPL to build new natural gas plants, and have us as the homeowners go ahead and pay for these new plants to give FPL lower cost electricity, yet still charge us more money. 

Now with the recent hurricane Matthew last year, and Hurricane Irma this year, that’s definitely going to add onto our rates, in fact they said that we’ve got $1.3 billion dollar increases coming to us.  What that’s gonna mean is about $4-$5.00 for every 1000 Kilowatts.  So for the average person, you mr. customer, look like you have about 1500 kilowatts average, you’re looking at about $7-$8 per month just on storm surcharges alone. 

Now this is a breakdown of how we use our electricity.  Most of us are familiar with the fact that our A/C uses about 40% or the majority of our usage.  Next would be our water heater, then we have our computers and electronics, lighting, and then finally our appliances. 

This is very important.  I have a lot of people who ask me, if I’m forced to sell my home, lets say I have to sell it two or three years from now, worst case scenario, but let’s just say that. Going solar, am I gonna lose money, or am I gonna make money? Well Forbes did statistics that show that 97% of your investment is recouped in Solar.  The beautiful part about that is that we currently have a 30% tax credit from the federal government, so that means that our net cost of solar from year one is actually 70% of the cost of the system.  Now in contrast, a kitchen remodel for example, you’re only gonna get about a 60% payback.  Now obviously a kitchen is strictly for cosmetic reasons.  Solar of course is an investment, and it is for financial reasons. 

Now this is a breakdown showing you how a solar system works, you’ve got the sun’s rays.  The solar panels are known as the PV modules that absorb those rays.  Out comes D/C current which goes into our inverter.  Now, here’s the beautiful part about solar.  During the day, let’s say it’s 12:00 right now, our system is actually producing a lot more electricity than we need.  So we’re going to use the little bit we need at that time.  All that extra electricity is gonna go right back in to the power company grid.  They’re going to store that power for you.  When the night-time comes, of course the sun goes down, and your system is no longer producing.  All you’re then doing is pulling back the power that you produced that day.  It’s a process that we call “net metering.” 

Are you familiar with net metering?  What we’re also going to include is a free monitoring program with any system which will let you know how many kilowatts your system is producing at any given minute, hour, day, month, or year in a real-time basis.  At the end of the month you’re going to see how much you either under-produced or over-produced, depending on the time of the year. 

Now we have multiple panel options, but the panel that I personally like to recommend is our panel known as Seraphim.  It’s a panel that’s made right here in the USA, in Missippi.  These are a 340 Watt Monocrystalline panel, and come with a 25 year warranty.  The warranty is actually longer than you are going to pay on this system, so you have nothing to worry about with regards to that.  We use Solar Edge inverters, one of the most well-known inverters on the market, which carries its own warranty as well. 

Now everything that we install is going to be hurricane grade, and we do guarantee it for Florida Weather.  It’s rust and corrosion resistant, so there’s virtually no maintenance involved.  As you see here, these little boxes are called power optimizers.  They do exactly as they sound… they optimize or maximize the amount of power that your panels produce.  These modules actually talk with that inverter, which talk with that monitoring program to let you know how every single panel is functioning.  If there’s an issue with one panel, which is extremely rare, the monitoring program is going to let you know that, and we’ll know if you need any warranty work, but again, there’s no moving parts, so it’s extremely rare. 

We use professional design software which will show you how the panels will lay out on your roof, and the metrics of how your system is going to produce for each different month on an annual basis.  Of course, we’ve been installing systems for over 30 years,  so we have our own in-house installation team as well, who arel Nabcef Certified and insured. 

We spoke about net metering a bit earlier, so lets go ahead and dive a little deeper into it.  As far as net metering goes, you will be metering on a monthly basis, as well as for the entire year.  So here’s how it works on a monthly basis.  Typically in the winter months, a system is going to overproduce.  So you’ll produce more kilowatts than you will actually use.  Let’s say you produce 1500 kilowatts in one month, but only use 1000.  You’ll have 500 kilowatts known as solar energy credits that will show up on the very bottom of your electric bill.  Those credits are similar to rollover data with your cell phone, and will roll over from month to month until you get into the Summer months.  During the Summer here in Florida, it is typical to underproduce.  You’ll have those credits from the earlier, cooler months, and when your Summer bills come which are much higher than usual, you’ll apply those credits towards those bills, and that will offset that cost.  At the end of the year, if you have produced more than you actually used, you’ll get a check directly from FPL, LCEC, Duke Energy, or your regional power company. 

Our goal is to make sure you don’t overproduce, and that you don’t really under produce either.  We want to get you as close to 100% production as possible, which will provide you with the most possible savings. 

When you’re getting your power from FPL or your electric company, essentially what you’re doing is renting your power.  You pay for kilowatts, you use those kilowatts, and then you have to pay for more.  Solar on the other hand is completely different.  Obviously in this example, to own your home, and pay $200 less per month already makes sense, but let me explain why its’ even better than that!  You’re paying less for a system that’s going to produce that electricity that you need.  You’re also investing in a system that will increase the value of your home.  So not only do you save money, but you increase your home value, and like we discussed earlier about the 3-5% increase per year in electric bills…. Well when you install solar, you are no longer subject to annual price increases in solar.  So in this scenario, what option sounds better to you? 

Now here’s a little breakdown to tell you a bit about our company.  We’ve been in business since 1986 as I mentioned before – 32 years in the business.  Most companies have not been around that long.  I’ve actually been involved with companies in the past that have been in business for less than 3 years.  We offer shipped kits engineered for any home in the Continental U.S and Puerto Rico, and offer a range from assistance finding an installer to full blown installation in various parts of the country.  Now obviously Florida is our home state.  That’s where 90-95% of our installations are, and we all know what’s been going on with Puerto Rico lately, unfortunately for them. 

We actually offer a 5 year production guarantee.  That’s something you don’t often see in this industry.  What this means is if we tell you your system will cover at least 93% of your electric bill, we’re going to cover 93%.   Typically we’re pretty conservative with our numbers,  but we will at least guarantee that number.  We’re also going to give you the 10 year bumper-to-bumper warranty.  Now this presentation is a few months old.  We’ve done about 3500 systems, likely by now that number is much higher than that, and again we’re an A+ business that’s accredited with the business bureau since 2009. 

What it comes down to is – we’re not just replacing your power company.  We’re doing much much more than that!  We’re increasing the value of your home, and we’re going to provide you with a payment that will not be subject to that annual 3-5% increase every single year.  When it’s all said and done, we’re not only saving the environment and providing cleaner air, but we’re saving you money. 

Other companies are constantly calling to ask us about our great pricing structure and wonder how we are able to accomplish such good rates while keeping quality up.  Solar Buyers Club pricing is the secret.  We use consistently same-types of equipment so that communities share container-load orders, and keep costs down.  When we have a container load to ship, the order for equipment is placed.  Sometimes it takes a little longer to complete an install, but it’s worth the wait in savings! 

Now we’re almost done, I just want to go ahead and show you what to expect on your home after we install solar.  All we’re going to do on the side of your house is to add an inverter, a transfer box, and that will feed directly into your meter.  We’ll get in touch with your power company, who will swap our your meter for what’s called a bi-directional meter – one that spins forwards and backwards , so that when you’re producing power, your meter is spinning backwards, and you’re getting credit for that. 

Here are some pictures of installations just to give you an idea.  This is a shingle installation.  We can also do tile, metal roofs.  Of course, everthing we do is going to be clean and symmetrical.  If you’re in a scenario where you don’t have the roof space, but you have land, we can install ground mount systems as well.  Here are some other examples of installations just so you know what to expect when we install solar on your home. 

The time to go solar is now! Let’s take a look at how much money we can save you personally every single month! 

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